Event Description

Seminar
Writing Short Stories: Crafting and Publishing

Saturday, March 21, 2009

Newsletters: The Good, the Bad, and the Creative

Want to produce a newsworthy newsletter?

Whether you want to create your own newsletter to promote your business, or write newsletters for clients and employers, learn how to assemble a newsletter that readers look forward to reading. Seminar leaders Debra Eckerling and Tammy Takahashi will address layout, clarity, graphics, misspellings, typos, syntax issues, and the software to make your job easier and product better. Also learn ways to contact companies that provide newsletters and help make their product more profitable.

DEBRA ECKERLING is a freelance writer and editor with an expertise in corporate communications (newsletters, corporate profiles, web content) and feature articles. She has freelanced for local, national, trade, and online publications. Venues include “script” magazine (as senior writer) and “Storylink,” eZine editor. She also leads a writers’ support group in Santa Monica. For more information, go to CoastBunny.com.

TAMMY TAKAHASHI is completing her five-year tenure as the volunteer newsletter editor for the “California HomeSchooler” publication. She is the author of “Deschooling Gently: A Step by Step Guide to Fearless Homeschooling,” and produced a local newsletter for parents called “Kidsize Connections.” Read more about Takahashi at JustEnoughBlog.com and TammyTakahashi.com.